From ‘Eau de toilette’
to ‘on the toilet’
to ‘on the toilet’
The Golden Age. The time when the Dutch Masters gave dramatic clouds an increasingly dominant role in their work, which led to the creation of ‘our’ world-famous Dutch skies. Skies in Dutch means ‘Luchten’, which translates to scentst. We translated these ‘Dutch skies’ into actual scents but in an everyday context.
The contrast between the exclusive nature of art and an application as a household product underscores the democratization of art and thus the exemplary role that Rijksmuseum plays in this regard.
Services provided
Concept, Visual design, Art direction, Packaging design
Concept, Visual design, Art direction, Packaging design
Credits
Client: Link Design for Rijksstudio Award
made together with: Marjolein Butter, Chris van der Werf en Kim Lans
Client: Link Design for Rijksstudio Award
made together with: Marjolein Butter, Chris van der Werf en Kim Lans
